Naviant Inc., Newton Square, PA, yesterday said it plans to expand its presence into the Great White North with the opening of Naviant Canada.
The Kanata, Ontario-based division will offer a Canadian version of the marketing services provider's centerpiece High-Tech Household File, which includes the addresses of 12.4 million Internet-enabled households in the United States.
Naviant Canada’s file includes information derived from electronic registration data on approximately 1 million Internet-enabled Canadian households.
Compusearch Micromarketing Data & Systems will manage the list.