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Millard Introduces Golf File

Millard Group Inc., Peterborough, NH, said yesterday that it has launched the Golf Magazine Living file from Time Inc.

Golf Magazine Living is a controlled circulation magazine covering the golf lifestyle. The list has more than 349,600 subscribers who are 72 percent male, have an average household income of $268,562, average home value of $553,661 and average net worth of $2.3 million. Subscribers have been qualified based on their income, geography, age and lifestyle interest in golf.

The file is selectable by gender and geography. The base price is $125/M.

Kristen Bremner covers list news, insert media, privacy and fundraising for DM News and DMNews.com. To keep up with the latest developments in these areas, subscribe to our daily and weekly e-mail newsletters by visiting www.dmnews.com/newsletters

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