The Metropolitan Museum of Art awarded its online advertising services account to Middleberg Euro RSCG, New York, to help it create and implement a comprehensive online marketing program.
“We are convinced that Middleberg understands the Internet economy and has the ability to generate results for us in Internet time,” said Emily Rafferty, senior vice president of external affairs at The Metropolitan Museum of Art, New York.
Founded in 1870, the collections of the Metropolitan Museum of Art include more than 2 million works spanning 5,000 years. More than 5 million people visited the museum last year.
