ORLANDO, FL — MetaResponse Group Inc., Deerfield Beach, FL, announced the launch of ListResearch.com, an online list-recommendation tool, here yesterday at the Direct Marketing Association's 86th Annual Conference & Exhibition.
The Web-based system has three main functions.
The ListResearch Request feature asks marketers 13 core questions to provide MetaResponse researchers with the details to suggest a targeted media plan.
The QuickLists function shows mailers various popular direct mail and e-mail lists by market category.
The Immediate Action feature provides voice and e-mail contact information, requirements and specifications for those mailers that need to research lists and place rental orders quickly.
MetaResponse is demonstrating a beta version of ListResearch.com at the conference. For more information, call 954/360-0644.