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Meet 18 Female Chief Marketers Who Put the “Excel” in Excellent


The marketing industry is alight with talent. Creative thinkers, innovators. The Direct Marketing News 2015 Marketing Hall of Femme honorees stand out among that talent as exceptional. This group of extraordinary female marketing chiefs has risen to the apex of the profession as insprirational leaders and champions of customer-centric marketing. Their strategies have improved marketing performance and yielded measurable results—from increases in customer engagement and loyalty to revenue growth.

Honorees are the senior-most marketer in their organization, reporting directly to the president or CEO. They stand out for their approaches to leadership and marketing, as well as for their previous and current successes.

DMN is honored to highlight the achievements of such an accomplished group of marketing leaders. We’ll fete them in grand style during a gala luncheon at the Grand Hyatt New York on Friday, April 24. (We hope you’ll join us!) And we’ll profile each in an upcoming feature article.

For now, a drumroll as we announce the 2015 Marketing Hall of Femme honorees:

Michelle Bottomley, Chief Marketing & Sales Officer, Mercer
Blair Christie, SVP and CMO, Cisco
Lucille DeHart, CMO, Tristar Products Inc.
Leslie Doty, CMO, Reader’s Digest Association
Mish Fletcher, Worldwide Managing Director, Marketing, OgilvyOne Worldwide
Amy Hoopes, CMO and EVP, Wente Vineyards
Elizabeth Jackson, CMO, Corporate Strategy EVP, HookLogic
Ashley Johnston, SVP, Global Marketing, Experian Marketing Services
Maly Ly, VP of Global Marketing, Sojern
Natasha Raja, VP of Marketing and Customer Service, Dice
Alicianne Rand, VP of Marketing, NewsCred
Samantha Skey, Chief Revenue & Marketing Officer, SheKnows Media
Corinne Sklar, Global CMO, Bluewolf
Kate Spellman, CMO, Penton
Linda Vetter, VP of Marketing, Yes Lifecycle Marketing
Melissa Wallace, VP of Marketing, Splash
Lori Wright, CMO, TIBCO Software Inc.
Yael Zheng, CMO, Tintri

Congratulations to an amazing group of marketing leaders! They join an elite group of previous Marketing Hall of Femme honorees…Leading Ladies who continue to make strides in their industry.


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