MediaPost Opens Immediabuy Site

MediaPost Communications, an advertising and media portal company based in Westport, CT, said yesterday it launched immediabuy, a one-stop site designed to facilitate online buying of Internet advertising.

Buyers can select and make an offer on 2000-plus Web sites and networks that are listed with immediabuy. The system then automatically e-mails notification of the order with a cash or credit line payment to the seller.

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