Martha Stewart Living Omnimedia Inc., New York, Monday announced a partnership with Cooking.com, Santa Monica, CA, that would create an Internet link between the two companies’ sites.
While not giving a specific date, future guests to marthastewart.com’s Entertainment and Cooking channel will have the exclusive ability to shop through Cooking.com’s cookware products and recipes. Cooking.com will advertise in Martha Stewart’s magazines and TV shows as part of the agreement. Financial terms were not disclosed.
