Hitmetrix - User behavior analytics & recording

LSC Debuts A&F Retail File

List Services Corporation, Bethel, CT, today announced the first-time availability of the Abercrombie & Fitch Retail Buyers file through its list management division.

The Abercrombie & Fitch Retail list has 3.2 million names in this 36-month file. The last 12-month buyer count is 2 million. The file is split 50-50 between male and female buyers and has an average sale between $70-80.

This list has been enhanced with lifestyle, demographic and transaction data. Selections include geography, age, income, recency, frequency, dollar, homeowners, dwelling type, gender, presence of children and credit card use.

The base price for the 12-month file is $105/M.

LSC recommends this file for offers such as apparel, accessories, music, electronics, health/fitness products, sports/outdoor gear, travel and entertainment. For more information, contact Martha Manion, senior sales manager, at 203/791-4148 or e-mail [email protected].

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