List Services Corp., Bethel, CT, announced the availability of the Gevalia Buyers Datamatch Master File of more than 2.6 million last-12-month buyers.
The file contains Gevalia's gourmet coffee catalog and continuity buyers overlaid with Datamatch demographic and lifestyle data.
Selections include gender, age, income, recency, mail-order buyer and geography as well as interest and lifestyle categories.
The file is 70 percent female and generates a monthly hotline of more than 65,000 names.
