Leon Henry Inc., Hartsdale, NY, said Friday that it was named manager for two new-to-market blow-in programs from Amazon.com.
The Amazon.com Woodworker's and Contractor's Sourcebook blow-in program consists of 5.1 million insert opportunities annually and costs $30/M.
The insert is blown into either the Woodworker's Sourcebook or the Contractor's Sourcebook. The Woodworker's Sourcebook is a 48-page catalog dedicated to power and hand tools. The Contractor's Sourcebook is a 72-page catalog featuring industrial and job-site tools and equipment.
The Amazon.com Home Improvement catalog blow-in program offers 1.8 million inserts yearly and has a price of $35/M. This 48-page catalog offers consumer tools and other home improvement items.