Country music fans are enjoying an online greeting from ponytailed, gravel-voiced star Trace Adkins in a new Web campaign through Innovate Ads’ iAds Video Spokesperson technology.
To promote Adkins’ new single, video and album, the Love Doctor campaign has been rolling out across 25 top country radio stations’ Web sites last week and over the next two weeks. On the sites, Adkins pops up in front of a big red heart and promotes contests and events for each radio station.
Viewers can click on the singer to be sent to a Trace Adkins Dream Trip to Paris site, where his new video for The Love Doctor automatically plays. Visitors can also click to buy his new album.