The Lake Group, Rye, NY, has taken over management of the Business Finance Magazine file of more than 50,000 active subscribers.
The file reaches mostly senior executives at Fortune 1,000 firms with revenues in excess of $100 million. Almost 90 percent of the subscribers are purchasing decision makers.
The Lake Group recommends this file for offers of financial services, publications, business travel, seminars, trade shows, computer-related merchandise and executive apparel.
