InfoUSA, Omaha, NE, said yesterday that it added the Customer Analyzer & Prospect Builder tool to its Sales Genie Web-based prospecting service.
Sales Genie is a subscription service letting businesses access unlimited sales leads from 12 databases online for a flat monthly fee of $250.
The Customer Analyzer & Prospect Builder components of Sales Genie instantly analyze the users' customer files and provide a list of prospects, infoUSA said. Criteria used by the tool to determine the best prospects include industry, income, lifestyle, company size, age and home value.
Customer Analyzer & Prospect Builder is a free addition for Sales Genie subscribers.