Here’s an infographic from Ambassador, maker of customer referral and management software, illustrating how companies can use social media to improve their customer service.
Nowadays, almost every company is expected to have a customer service component to its social media. The report from Ambassador shows that 71% of online customers expect to receive assistance within 5 minutes of
reaching out to a company via social media. That doesn’t leave much of a window, so it’s now more crucial than ever for companies to have fast, efficient social media responses.
Other takeaways:
– 33% of consumers would rather contact a company through social media than by
telephone.
– 70% of those helped via social customer service return as a customer in
the future.
Here’s the infographic:
