Sometimes pouring all that content out onto social media can seem like a thankless exercise. How much return do you get anyway from simply having a huge number of Twitter or Facebook followers? For brands with limited resources, it’s a constant struggle to see how much they should focus on social media , and on which channels.
This infographic from Schools.com will give you more than a few stats and figures to convince you of social media’s growing influence, and how you can capitalize on it.
