Social influence marketing platform Crowdtap polled 1000 men and women asking them how they are likely to act on social media before, during, and after the Super Bowl.
Here are a few highlights from the survey:
· 1 in 4 viewers will likely post about Super Bowl ads on social media before the game.
· Facebook will dominate game time activity. 55.8% will post on Facebook about the Super Bowl during the game.
· 62.2% of viewers will re-watch ads after the Super Bowl.
Check out more stats and figures about user activity in this infographic:
