George-Mann Associates Inc., Freehold, NJ, assumed management of the Sarabeth's Kitchen and The Great Valley Mills catalog files of food buyers.
Sarabeth's Kitchen has more than 27,000 last-12-month buyers of pies, pastries, cakes, cookies, muffins and spreadable fruits. The file is 45 percent female and has an average order of $40. Average age is 40, and average annual income is $90,000.
The Great Valley Mills catalog file has more than 17,000 last-12-month buyers of smoked and dried meats, cheeses, fruit butters and stone-ground mixes. The file is 55 percent female and has an average order of $45. Average age is 45, and average income is $75,000 annually.
Selections on both files include geography and gender.