Hitmetrix - User behavior analytics & recording

First Data Solutions Enhances Databases

First Data Solutions, a unit of First Data Corp., Hackensack, NJ, has added 1.4 million new computer owners through warranty cards to its ShareForce lifestyle database of 23 million consumers. The company also increased homeowner counts by 357 percent on its DQI2 database, which contains information on more than 90 percent of U.S. households.

In addition, FDS clients now can access public records, including bankruptcy and tax lien information, through its online count and ordering system, PC DONE.

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