Hitmetrix - User behavior analytics & recording

Fireclick Releases Web Analysis Tool

Fireclick, a Mountain View, CA, provider of Web analytics solutions, yesterday debuted its hosted Netflame Enterprise, designed for use by merchandising executives in measuring Web site effectiveness and making improvements to increase revenue.

Netflame Enterprise upgrades the basic Netflame and Netflame Plus service levels. Netflame Enterprise provides online marketers with merchandising analysis, such as per-product conversions for the entire site, geographic tracing of site visitors (country, region and city) and visitor segmentation capabilities. Its most important feature is campaign tracking that lets marketers follow the revenue and ROI associated with various marketing campaigns down to the individual keyword level.

Netflame Enterprise is deployed as a hosted solution. Pricing starts at $3,000 per month. It is available to all Netflame and Netflame Plus customers for an additional fee.

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