Family Support Services of North Florida Inc. asked CK Direct, Jacksonville, FL, to create an adoption recruitment campaign for this year.
The direct marketing agency was one of 12 invited to pitch for the nonprofit's business. CK Direct has worked with Family Support Services over the past two years on several adoption and foster marketing projects.
CK Direct's campaign is designed to help find homes for Duval County's 384 children waiting to be adopted. Family Support Services is the lead agency offering foster care services to 3,000 children and families in Duval County, FL.
Owned by founder Carolyn Klucha, CK Direct also has clients such as Convergys, Builders Management Resource, Capital One Financial Services, Capital One Auto Finance, DH China Consulting, Rayonier Performance Fibers, Duval Beaches Fine Arts Guild, Quality Images and Frank Griffin Chrysler.