Facebook launches ad manager app

In the wake of recent additions and changes to its advertising product, Facebook has announced an ads manager app for iOS, available for US businesses. Android is expected to launch later in the year. 

Using the app, advertisers can create, launch, and monitor entire campaigns, all from their mobile devices. Users can:

  • Track ad performance
  • Edit existing ads
  • Edit ad budgets and schedules
  • Receive push notifications
  • Create ads

In other news, Facebook announced that it counts over 2 million businesses as advertisers. 

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