Facebook experienced a two-hour outage this morning with users unable to update their statuses. Predictably, people took to Twitter to comment, under the hashtag #facebookdown (with some hilarious results):
Facebook down. Panic in the streets, people go around with their photos asking “You like?” #facebookdown
— Damn Its True! (@damnitstrue) October 21, 2013
Dear Diary, entering hour 2 of Facebook down. Desperation is growing. Morale is low. Send help. #facebookdown
— Charles Clymer (@cmclymer) October 21, 2013
Facebook down. That means someone at Google+ is frantically dusting away the cobwebs, hiding the dead plants & spraying febreeze.
— tom jamieson (@jamiesont) October 21, 2013
With Facebook being down, this might be the most productive day ever witnessed. #facebookdown
— RickLaw (@reeek) October 21, 2013
Some savvy brands spotted this as a marketing opportunity, here’s what they tweeted. Which one did it best? (H/T Mashable)
Belgian beer company Jupiler had the answer to the outage: Get drunk.
Facebook is down, but don't worry, here’s our status update: thirsty #facebookdown pic.twitter.com/RJXVWkvnur
— Jupiler (@Jupiler) October 21, 2013
Gillette told woman to use the extra time for grooming
#Facebookdown Grab your Venus razor and Embrace your extra “me” time. pic.twitter.com/pUYjLVobBb
— Gillette Venus (@GilletteVenus) October 21, 2013
Red Bull Switzerland urged people to get outdoors
#Facebook Down? How about some fresh air? #givesyouwings pic.twitter.com/mH5BurqUyu
— Red Bull Switzerland (@redbullSUI) October 21, 2013
And U.K. bookseller Waterstones had the most old-fashioned response, ironically posting this message on Facebook itself:
