The DMA Nonprofit Federation and mail tracking service US Monitor will perform a first-of-its-kind study to track delivery results within the US Postal Service non-profit standard mail.
Results from the study are intended to help non-profit members understand how long it takes their mail pieces to arrive at their intended destination, as well as to see if delivery performance has changed over time.
“Nonprofit executives will have a benchmark for how their mail delivery compares with the community as a whole,” said Paul Ercolino, US Monitor VP, sales and marketing, in a statement. “The information will help nonprofits plan mailing schedules to allow for delays and insure on time deliveries.”
DMANF and US Monitor plan to issue reports to DMANF membership on an annual basis.
