DM News’ Whitepaper of the Day

Our audience of direct, database and Internet marketers has a huge appetite for Whitepapers, research results and other information on how to stay competitive in a rapidly changing marketing landscape.

DM News’ Whitepaper of the Day is an e-mail broadcast service that will enable you to deliver White Papers, Best Practices Guides, research findings and other free literature to an opt-in audience of 30,000-plus opt-in subscribers.

This paid service will consist of a daily email transmission from DM News, sponsored by a supplier or research company and featuring a single Whitepaper, research report or other free literature that you want to distribute to the marketplace.

We believe you will find that this is a low-cost and highly efficient way to generate high-quality sales leads for your company, by which responders contact you by telephone or click straight through to your web site, where you can capture their name and send them the requested literature.

Ad materials may be submitted in HTML (700 pixels wide) with an accompanying text version. All art must be hosted by advertiser if HTML is submitted. We do not modify submitted HTML code or check links. Broadcast is held pending receipt of written approval of a test. We include an Opt-Out link for recipients to remove their email address from our list. Opt-Out links in advertiser submitted HTML code are not permitted. If you do not wish to submit HTML code, this may be submitted: a text document (30 words or less, plus a 60 character header and URL/e-mail address) with corresponding logo (120 x 60 pixels) and one piece of additional art (300 x 400 pixels). Art should be gifs or jpegs, 15K or less. E-mail ad creatives to: [email protected] Closing Dates / Deadlines – Seven business days in advance of broadcast for both insertion orders and acceptable artwork.

Price per broadcast:  $1,250.  Rate is gross and per insertion

To reserve your broadcast or get further information, contact your district manager at 212-344-0759 or Robert diGioia at [email protected].

To subscribe to DM News’ Whitepaper of the Day service, please go to

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