Dell Launches BTB Internet Unit

Dell Computer Corp., Round Rock, TX, last week created the Internet partner division, a business-to-business marketing effort aimed at selling equipment to Internet service providers, company-hosted Web sites and other online businesses.

The division is the first in a series of business initiatives designed to position Dell as a leading provider of Internet infrastructure for companies that want to establish or expand their online architecture. Dell estimates the overall business-to-business Internet server market is a least $180 billion.

The new unit, which falls under the company’s North American sales operations, is headed by Judi L. Webster, vice president and general manager. Webster was formerly a regional sales vice president with Adobe Systems Inc., San Jose, CA.

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