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Debix Systems Launches Debit Card Program

Debix Systems Inc., New York, yesterday said it launched Debix Rewards, a loyalty marketing program using prepaid Visa and MasterCard debit cards.

Debix Rewards is an Internet-enabled platform that online and offline companies can use to provide branded debit cards to their customers.

The company said it also reached an agreement with online shopping rewards concern beenz to create and service the beenz rewardzcard MasterCard. Consumers will be able to convert online rewards to dollars that are placed on a MasterCard. Terms of the agreement were not disclosed.

Debix Systems, formerly known as Flexigift Inc., also issues the OmniGift prepaid gift cards.

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