Hitmetrix - User behavior analytics & recording

Infographic: How to generate engagement through a social media contest

One of the quickest ways to generate some buzz and excitement about your brand’s social media presence is through online competitions. Games, quizzes, user-submitted entries all contribute to positive activity for a brand.

Tamba surveyed 896 people who participate in social media contests to gather some very useful stats for marketers looking to devise a game. Check them out in the infographic below:

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