Hitmetrix - User behavior analytics & recording

Content Strategy for the Visual Consumer – What you need to know in order to break through in today’s shopping journey

We know that social visual content has become a powerful influence for consumers. This webinar will cover new research from Bazaarvoice that examines exactly how visual content drives decision-making and creates brand loyalty.

Key learnings:   

  • How social photos and videos influence shoppers to consider new products
  • The role consumer-generated photos play in both high- and low-consideration purchases
  • How social media and visual content influence consumer trust and brand advocacy
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