Interactive marketing and promotions agency ComChoice Corp., Gardena, CA, has formed a strategic alliance with print-based direct marketing shop Infinity Direct, Plymouth, MN.
The partnership combines ComChoice’s expertise in the digital and interactive arena with Infinity’s strengths in direct mail and print creative. As marketing partners, the agencies’ alliance will be exclusive.
ComChoice uses interactive technology such as Web sites, DVDs, CD-ROMs and Webcasting to design and execute marketing campaigns and promotional programs.
Clients of ComChoice include 20th Century Fox, Arthur Andersen, Nissan Motors, Styleclick.com, Cessna, AnnuityScout.com and E Entertainment.
Infinity Direct is an 8-year-old agency with experience in traditional direct marketing, including direct mail production, point-of-purchase, kiosk marketing, print advertising, project management, event marketing, product branding and creative services.
Infinity’s clients include General Mills, SICK Inc., Ecolab and U.S. Bank.