MeritDirect, White Plains, NY, assumed list management of the complete CMP Media list portfolio of more than 150 lists and databases on Jan. 1 with the addition of the High Tech Subscribers Database.
The High Tech Subscribers Database is comprised of CMP’s technology publications, tradeshows and Internet sites. The database has 2.3 million postal addresses at a base price of $250/M and 751,000 e-mail addresses at a base price of $400/M.
The database is selectable by job function, operating systems, primary business, products specified, sales/revenue, markets targeted, programming languages, number of employees in organization, geography and more.
The transition of the files to MeritDirect began Dec. 1 with the company’s entertainment media list titles including Pro Sound News, Videography, Television Broadcast, Systems Contractor News, Residential Systems, Rental & Staging, Car Sound and Performance, Automedia, Media Line and Digital Cinematography. These lists offer more than 200,000 postal names and 130,000 e-mail names.
Kristen Bremner covers list news, insert media, privacy and fundraising for DM News and DMNews.com. To keep up with the latest developments in these areas, subscribe to our daily and weekly e-mail newsletters by visiting www.dmnews.com/newsletters