ClientLogic Specialists Marketing Services announced its appointment yesterday as list manager for the Institute for International Research's U.S. postal list effective July 1.
IIR provides business-to-business information via conferences, seminars and training. Its programs are targeted to top executives, mid-level managers and directors as well as various industry-specific job functions.
Industries include banking/insurance, customer contact, e-commerce, finance/investment, healthcare, manufacturing/industrial, marketing, pharmaceutical and telecommunications.
The IIR master file consists of 1 million business professionals who attended, purchased or inquired about IIR's conferences and seminars. It is selectable by job title, industry, conference topic, job function and more.