Hitmetrix - User behavior analytics & recording

ClientLogic Wins 3 Vendare Files

ClientLogic Specialists Marketing Services announced its appointment yesterday as list manager of three files from The Vendare Group.

The Jackpot.com file consists of 5.3 million opt-in registrants to this online gaming and sweepstakes Web site.

The Sports Advisors file has 435,000 opt-in registrants to the FoxSports.com Web site for online fantasy sports league players.

The Vendare Financial Postal master file has 160,000 opt-in registrants who logged in for information on loans, credit cards or tax services.

Selects on the files include geography, recency, gender, telephone number, age, income, marital status, homeowner, presence of children, pets, occupation, ethnicity, credit cardholder and mail-order buyer.

All three files are at postal address and have base prices of $85/M.

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