ClientLogic Specialists Marketing Services, Weehawken, NJ, has taken over management of the Rodale Inc. package insert programs.
The package insert programs include Rodale Women's Book; Men's Health Book and Magazine; Prevention Health Book and Magazine; Organic Gardening; Rodale Sports; Spanish Book; and Canadian Book.
Base prices for these programs are $65 to $70 per thousand.
Additional information on the individual programs can be obtained through ClientLogic Specialists.
These programs previously were managed inhouse at Rodale.