CGN Marketing & Creative Services, Boston, was named agency of record for Liberty Funds Distributor Inc., the integrated asset accumulation and management unit of Liberty Financial Cos., Boston.
CGN will develop brand advertising and online direct marketing communications campaigns for the firm, which is managing $61.4 billion in global assets on behalf of 1.7 million investors.
Billings for the account are estimated between $4 million and $5 million.
