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Epsilon, SalesArm
A new relationship management solution has been launched by direct marketing agency Epsilon, Burlington, MA. SalesArm integrates open…
Firstlogic, DeskTop Mailer
Customer data solution provider Firstlogic Inc., La Crosse, WI, released Postalsoft DeskTop Mailer 6.0, the latest edition of…
Acxiom Unveils New Data Products
Acxiom Corp., Conway, AR, this week introduced two products — InfoBase Business List 3.0 and the Software Developers…
Stuart/Grey Wins RealMed Account
Stuart/Grey, Frederick, MD, has been selected to help RealMed launch a new healthcare communications system. RealMed, Indianapolis, which…
DMDNY, Catalog Show Announce Dates
The concurrent dates of Direct Marketing Days New York and the DMA Catalog Conference in June caused conflicts…
Fundraiser Finds Success Getting Personal
Citymeals-on-Wheels, New York, last week made the first drop of its most aggressive acquisition mailing campaign. The 200,000-piece…
First USA Leads Mail Pack Again
It was Christmas in July for First USA Bank, Wilmington, DE, since this was the second month in…
24/7 Will Include Netscape in Its Advertising Packages
24/7 Media, New York, reached an agreement with Netscape Communications Corp., Mountain View, CA, to include sections of…
Matthews/Mark Wins Premier Practice Work
Premier Practice Management has selected Matthews/Mark, San Diego, to conduct an integrated marketing campaign. Through alliances with doctors,…
Dell to Install Novell System Onto Servers
Dell Computer Corp., Round Rock, TX, and network software maker Novell Corp., Provo, UT, have broadened their strategic…