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Content Marketing
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Content marketing in a United Way
For most people, The United Way is best known for its NFL affiliation. But rubbing elbows with football…
King Content
Tom Gerace is the CEO of Skyword, as well as GetYourBizSaavy’s Sexiest Male Entrepreneur of 2010. Marketers, he…
What’s in a (top-level domain) name?
The Interactive Advertising Bureau (IAB) is getting all Rihanna over ICANN‘s move to permit new top-level domains (e.g. http://www.dmnews.com/…
Marketers should target Hispanics, but how? Um…
Marketers need to target the Hispanic market, according to the presenters at the Interactive Advertising Bureau‘s May 5 “Clicko…
Apparently, everyone wants you to ‘Eat, Pray, Love’
Eat Pray Love is set to hit theaters this Friday, August 13. The movie, if you don’t know…
YouTube redesigns its site
YouTube has redesigned its home page in a move to return to its roots. The new YouTube has…
Megawoosh viral video is mega hit, but will it sell software?
A cool stunt video featuring a wetsuit-clad man gliding down a waterslide in the German Alps, becoming airborne,…
Americans viewing habits hit an all time high: Nielsen
Alec Baldwin and the aliens over at Hulu have reason to be excited because today Nielsen released its…
Online video advertising gets local
At today’s AlwaysOn show, I met up with Mixpo Marketing VP Glenn Pingul, and discussed the potential of…
Video viewing wow
Wow — according to ComScore, online video viewing jumped 34% in November 2008 as compared to the same…
