Blue Hammock Inc., an electronic customer relationship management solutions integration company, and Broadbase Software said yesterday that they have formed a strategic alliance. The companies plan to provide a comprehensive platform for intelligent customer interactions to e-business.
Broadbase, Menlo Park, CA, provides customer-focused analytic and marketing automation applications.
The companies said they would provide their customers with comprehensive analytic and marketing automation applications along with domain experience and fixed-time, fixed-price implementation methodology.