Internet-based staffing service kforce.com, Tampa, FL said this week it is appointing Beyond Interactive, New York, as its first online advertising agency of record. kforce.com was formed in April 1998 when Romac International Inc. merged with Source Services Corp., forming one of the world’s largest professional and technical specialty staffing companies.
Beyond Interactive will manage online strategic planning, media planning and buying, campaign management, reporting and optimization for kforce.com.
Nick Pahade, co-founder and chief strategic officer of Beyond Interactive said kforce.com was a company that represented “something unique within the career management and recruitment space,” and that his company looked forward to helping kforce.com become an industry leader. kforce.com currently operates 90 offices in 45 markets. The company provides online services ranging from standard resume postings to career development and job placement contracts.
Beyond Interactive’s other clients include Nickelodeon, PlanetRx.com, FortuneCity.com, and PetStore.com.