It’s the Most Marketing Time of the Year
Digital marketers in the retail sector couldn’t have created a more optimal holiday scenario if they tried. Maximum…
Intercom Adds Video Capabilities to Its Chatbot Service
“Video messages are the best way to capture website visitors’ attention and create deeper, richer and stronger connections…
Betabrand Leapfrogs Prototyping with 3-D Renderings
If marketing is the dark art of building relationships and driving sales, then eCommerce site Betabrand is achieving…
Amobee’s New Service Optimizes Targeting for Brands Like Del Monte
When Del Monte Foods Inc. started seeing erosion in consumer loyalty a few years ago, the company took…
Scrivito Launches ‘Server-Less’ CMS
With a vow to outperform – if not overtake – WordPress as the content management interface of choice…
Selligent Re-Brands, Bolsters Cross-Channel Marketing Features
By re-branding itself in early February as Selligent Marketing Cloud, Redwood, Ca.-based Selligent signaled to marketers that it’s…
B2C CRM Drives Personalization for Fashion Retailer
Moda Operandi, a high-end retailer of designer fashion goods, knows its clientele won’t settle for one-size-fits-all products. So…
Headless CMS Simplifies Marketing for Gaming Company
Farmers love their siloes. Marketers? Not so much. And that helps explain the advent of “headless” content management…
How a Luxury Travel Brand Drives Personalization at Scale
As the hype machine behind AI roars on, one hospitality company that integrated Jetlore‘s AI-powered service with Salesforce…