Alexander Neely
439 posts
Zapp RideShare Aims to Change Commute with Mobile
If a brand is intent on rolling on new technology, the best way to market it is through…
British Heart Foundation Taps Into Virtual for Fundraising Event
“For the heart, life is simple: It beats as long as it can.” But, what if we knew…
Facebook Developing Branded Filters for Selfies
Facebook appears to be wearing Snapchat filters…yet again. The social media giant Facebook is reportedly in talks with…
Mitsubishi’s New Creative Direction for Plug-In Hybrid
Brand recognition does not automatically correlate to the long-term success of a new product. While the brand may…
Privacy Versus Data Collection
What would you be willing to give to get? It’s a question that has hovered over the marketing…
VR, AR Do Not Apply to More Than Half of Marketers
“You can’t teach an old dog new tricks.” And you can’t convince a seasoned marketer to test new…
How the Google AdWords Changes Will Affect Marketers
Changes are taking the pace… And marketers need to catch up. Two weeks ago, Google announced to a…
TripAdvisor Launches Enhanced Ad Products
TripAdvisor says it offers “candid reviews…all by travelers like you,” but now it’s promising to do something a…
Manchester United Recruits Uber For Global Partnership
Manchester United has partnered with Uber as a way to ease match attendees transportation to and from game,…
Courchevel Ski Resort Embraces Social to Connect
A recognizable product does not automatically correlate to the long-term success of a company. While the product may…