Anthropologie will launch international shipping through its Web site using E4X Inc.’s FiftyOne e-commerce offering.
FiftyOne allows customers from major international markets to browse and purchase products from US retail sites. International shoppers are presented with guaranteed prices site-wide in their preferred currency, international payment options and flexible international return policies.
“To be able to offer our international customers a way to easily and confidently shop with Anthropologie has long been a goal of ours,” said Michael Robinson, managing director of Anthropologie Direct, in a statement. “FiftyOne will allow us to provide our international customers with an online shopping experience similar to what the US Anthropologie customer receives.”
The FiftyOne solution currently services buyers transacting in 34 countries outside of the
According to E4X, more than 55% of online purchases originate beyond
“With both the Euro and Canadian dollar soaring to new heights relative to the US dollar, we feel this is the perfect time for