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ALC of New York, Shasho Jones Direct Form Strategic Alliance

ALC of New York LLC and Shasho Jones Direct announced a strategic alliance yesterday designed to offer their clients expanded services.

Though the firms have worked together informally in the past, under the new agreement the two will work side by side at ALC of New York's Manhattan office.

ALC of New York offers full list management and brokerage services as well as consulting for direct marketers while Shasho Jones Direct is a creative agency for catalogers.

Other functions that the firms can provide to clients include creative critiques; creative and brand consulting; creative design and production services; marketing and database consultation; research consulting and execution; and merchandising consultation and development.

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