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40 Under 40 2016: Jason Siegel, Bluetext

Jason Siegel, Chief creative officer, CMO, and partner, Bluetext, 38


Jason Siegel is an accomplished branding and digital strategy and user-experience expert. As partner, CMO, and head of Bluetext’s creative and digital services group, Siegel manages and directs development of a wide range of integrated services. He has an exceptional record for client service with all facets of creative and digital strategies.

What has been your proudest career accomplishment to date?

Being the David vs. Goliath to win accounts such as Google, Black & Decker, and Microsoft.

What’s the best piece of advice you can give to future 40 Under 40 honorees?

Run faster then your peers, but don’t bump into their lane.

What do you hope to accomplish in the next five years?

Build a culture and reputation that attracts the best global talent to create the most innovative and creative branding and campaigns in the world.

What is one interesting fact about you that few people know?

My artistic career began as a ceramicist.

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