Thursday, June 25
1:00PM ET/10:00AM PT
Creating seamless brand experiences and fueling engagement across the customer journey requires a data-driven, integrated approach. Learn how 3 Day Blinds worked with Turn and Marketo to connect their digital advertising and marketing automation and uncover actionable insights about their audience. In this webinar, you’ll find out how 3 Day Blinds:
? Leveraged the data for smarter prospecting, expand reach and drive more conversions of qualified users
? Measured business impact and refined marketing strategies and campaigns in real time
Adele Nasr, Director of Marketing, 3 Day Blinds
Adele Nasr joined 3 Day Blinds in May of 2013, where she currently serves as the Director of Marketing. In her role, she oversees all digital marketing efforts, which include Search Engine Marketing, Email Marketing, Digital Display Advertising, Affiliate/Lead Gen, Direct Response Website & Path Optimization, and other online/digital marketing disciplines.
Prior to joining 3 Day Blinds, Adele was Group Director at WebMetro (now Revana Digital), an Ad Age Top 25 Digital Marketing Agency that provides digital strategy, creative, and media services to major brands such as Sony, Epson, and Anthem. Prior to WebMetro, Adele was Group Director at IMS (Integrated Media Solutions) for 5 years.
Adele’s background includes over 13 years of digital marketing expertise, and features both agency and client side experience across several categories, including home & garden, healthcare, ecommerce/retail, entertainment, and financial. Her diverse background, coupled with an integrated approach to marketing, offers fresh and unique insight in the fast-paced, ever-changing landscape of digital marketing.
Nayef Hijazi, Sr. Product Marketing Manager, Turn
13 years experience turning data into actionable insights for brands, agencies and publishers. Currently a Sr. Product Marketing Manager at Turn, a leader in ad technology responsible for all marketing activities and positioning of the Turn Digital Hub, a integrated DMP, DSP and advanced analytics solution. Nayef has a BS in Electrical Engineering and a Masters in Business Administration.