Marketers can be more creative and innovative than ever before with all the data and technology available to them today. Nowhere is this more event than in the successes of the more than 50 Marketing&Tech Innovation Awards 2016 finalists. The awards, co-presented by DMN and sister publication The Hub, honor not only the most innovative strategies and platforms in marketing today, but also the data scientists, marketing technologists, and other specialists who are the indispensible drivers of ensuring that technology is an asset, not just a tool.
Who’s using data and technology best to innovate their marketing today? Find out below as you peruse the list of the 2016 Marketing&Tech Innovation Awards finalists. Winner will be announced at a swank cocktail party on March 10 in New York, immediately following the 2016 Marketing&Tech Innovation Summit. Come join us for the festivities! Details on both events are here.
Case Study
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Analytics Innovation |
Content Marketing Innovation |
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evolve24 Experian Marketing Services Grapeshot and Sawyer Studios Merkle Visual IQ and BuildDirect |
Aflac gen.video New York International Auto Show Stein IAS Verifone Media and Aria Resort & Casino
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Email Marketing Innovation |
Mobile Innovation |
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Experian Marketing Services Experian Marketing Services and Merkle and Samsung Merkle and Marriott netCORE Solutions Pvt. and
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Event Marketing Strategies and Nationwide FORENSIQ Harte Hanks and Samsung Mobile Stein IAS and Key Technology
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Omnichannel Marketing |
Social Innovation |
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Experian Marketing Services and FordDirect HB/EMA Boston and Xanterra PReturn Inc., Belk Inc., iCrossing WIT Strategy and Selligent and Extra Space Storage
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Grey Global Group and Volvo Cars North America Lewis PR Microsoft and Metia Principal Financial Group W2O Group
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Platform
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Most Innovative Analytics Platform |
Most Innovative Customer Experience Management Platform |
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Brandwatch Fluid PR, Inc. Merkle Origami Logic Resonate Networks
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Chereskin Communications Epsilon Influitive Kitewheel Scribner Communications
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Most Innovative Integrated |
Most Innovative Mobile Marketing Platform |
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Act-On Software Oracle Marketing Cloud Blueshift Labs Inc. Experian Marketing Services Salesforce
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DoubleDutch FollowAnaytics HookLogic JSA Strategies Swirl Networks Inc.
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Most Innovative Social Media Platform |
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500px Sprout Social Tracx |
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Stars of Martech
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Content Marketing Scribe |
Data Scientist |
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Cassandra Jowett, Content Marketing Manager, Influitive Craig Vore, Insights Manager, Strategy & Optimization, Outsell Denice Surjan, Senior Marketing Manager, Dr. Maruthi Viswanathan, Managing Director, Steve Sachs, CEO, OneSpot
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Christopher S. Penn, Vice President of Marketing Technology, SHIFT Communications Jonathan Smalletz, Lead Analyst, Merkle Stacey Hawes, Senior Vice President, Data Solutions, Epsilon
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Digital Ace |
Marketing Technologist |
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Chad Blodgett, SVP of Omnichannel, Tuomas Peltoniemi, President, Asia,
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Emad Georgy, CTO, Experian Marketing Services Francis Wallinger, Chairman, Alchemetrics Ltd Gwendolyn Lefevre, Vice President, Marketing Operations & Digital Marketing, Bottomline Technologies
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Programmatic Prognosticator |
Social Strategist |
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Amy Good, Adaptive Media Investment & Lewis Gersh, CEO, Founder and Chairman, PebblePost Victor Wong, CEO and cofounder, PaperG
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Michael Rusten Gabriel, Marketing Manager, Envision Creative Group Stephanie Capouch, Social Media Manager, WP Engine
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