June 25, 2012
There's much speculation that Facebook is in the process of starting an ad network. This is consistent with the reports that Facebook is about to launch a real time bidding service for ads called Exchange.
April 24, 2012
Facebook ad revenue increased 37% to $872 million in the first quarter of 2012, compared with $637 million in the first quarter last year. That represented 82% of Facebook's total first quarter revenue. Total revenue rose 45% to about $1.1 billion in the first quarter.
Facebook is widely expected to file a prospectus with the Securities and Exchange Commission (SEC) after the markets close on Feb. 1, the first step in going public, according to multiple reports that cite sources familiar with the matter.
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What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)
Social data can improve a brand's bottom line and customer relationships. Just ask brands Infiniti and Diamond Nexus.
Here are three must-have data sets that every marketer should include in his or her email strategy.
