Zombie movie gets viral
The project is trying to win the People's Choice Award at the South by Southwest Interactive Web awards ceremony next month in Texas, and calls visitors to the site to click a link and vote.
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The head of the PRC and a noted union leader think so. They wonder why such an exclusive business isn't 24/7 instead.
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The problem with trends: Most brands find out about them when they're already cresting. But virality means getting behind a trend before it hits.