Yahoo reports 2% Q3 revenue increase

Share this article:

Yahoo reported a 2% year-over-year revenue increase to $1.6 billion in the third quarter.

Owned and operated display advertising grew 17% in Q3, compared to the same period in 2009. However, the company saw a 7% decline in its search business in the third quarter, year-over-year. Despite this, the company's search alliance with Microsoft is on track, said Carol Bartz, president and CEO of Yahoo, on an earnings call.

Income from operations increased 107% year-over-year to $189 million for the quarter, while net income jumped 113% to $396 million.

Marketing services revenue for the period from owned and operated sites increased 3% compared to 2009 Q3 results. This increase was mainly attributed to the increase in display advertising revenue.

Marketing services revenue from affiliate sites increased 6%, compared to the same period of last year.

Overall, Yahoo is working to “revamp engineering to innovate as fast as the market demands,” said Bartz.

Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

IAB Tech Lab to Set Global Digital Marketing Standards

IAB Tech Lab to Set Global Digital Marketing ...

In looking to solve complex tech issues, the association opens up full membership to agencies and solutions providers.

Integration Meets Innovation in Planters' Digital Campaign

Integration Meets Innovation in Planters' Digital Campaign

The snacks brand found a healthy way to navigate today's world of digital marketing saturation.

USA Today Decides to Play Games for Real

USA Today Decides to Play Games for Real

It partners with game-maker Arkadium to add 60 new digital games to its site, offering advertisers more segmented breakdowns of players.