Yahoo Mobile Europe Allies With Flytxt
The new unit will offer real-time cross-selling activity to improve clients' mobile content sales. Both Yahoo Europe and Flytxt are working to push WAP sales.
Riding on the Adobe Marketing Cloud, the Always-On Platform aims to unite all Publicis Agencies around delivering cross-channel efficiencies to clients.
Casino and entertainment destination Mohegan Sun went all-in and overhauled its website to improve its guest experience online and on-site. The casino's payoff was big.
Elijah Degen brings 15 years of experience to his new role at the digital agency.