Yahoo Launches Audio Search

Share this article:
While all the major search engines -- including America Online in its revamp -- are focusing on video search and content, Yahoo is attempting to differentiate itself with its new Audio Search beta, which launched yesterday.


Yahoo claims it is the first major search engine to offer an audio search that provides access to more than 59 million audio files. The files are from Yahoo Music and other Yahoo properties, as well as partners such as Napster, RealNetworks and MTV.


Yahoo is allowing independent publishers to submit content to the index through Media Really Simple Syndication (Media RSS).


Yahoo users have access to the files in the form of podcasts, music downloads, albums and spoken word, including newscasts, speeches and interviews. It also is providing music videos, album reviews and artists' Web sites.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

Stirista

Stirista

Founded in September 2009, Stirista is an integrated marketing agency that specializes in ...